The Power of Visualization
“The soul never thinks without an image.” – Aristotle
Metaphor transforms the strange into the familiar.
- Cynthia Ozick
When I develop ideas and solutions for my clients or for my practices, I begin with a graphic. The image gives me the platform upon which to build and communicate. Another benefit of strategic images is in giving the right-brain the right of way, to "see" things in a different way. That way is more intuitive, conceptual and multi-dimensional. Creative solutions arise when the thinking, analytical and linear left-brain isn't dominant. You don't need artistic ability or graphics arts skills. Think "back of the napkin" sketch!
Mind maps and concept maps provide a single view of a complex web of knowledge, direction and inter-relationship. I use them frequently to illustrate methods, benefits, system architectures and process flows. They're very useful for presenting the RedShift integral approach to social business for small and large clients. They make excellent posters which are social markers for personal and organizational change program support and provide remarkable mementos of RedShift change programs.