The Lens On It

March 22, 2010 by Mary Wynne-Wynter · Comments Off 

Picture 11Its important to understand the difference between shift in belief and shift in perspective.

Beliefs shifts are identity, the “We’re the ones who.. (experience the world and our organization’s place in that world from a single present vantage point of power).”

That shared point of power is the one from which future opportunities, capabilities, culture, innovations, networks, relationships and processes are created. An example could be a shift from a push oriented to a pull oriented belief system from which a social business direction is created.

Team, partner, group, community and organizational members’ ability to shift will depend on both their individual desires and whether their individual complex systems of beliefs, assumptions and expectations align with or contradict the change intention.

But people will have vastly different perceptions about what, why and how. They’ll experience those through a personal lens involving their strengths, weaknesses, talent, skills, personality, risk tolerance, experience, maturity, shadow behaviors and many other factors.

A typical management response is to standardize and control in attempt to neutralize the impact of perception differences but the downside is to stifle innovation and productive friction. Trailer Park Boys provides an alternative.

If you’ve never seen or heard of it, Trailer Park Boys is a Canadian mockumentary about the residents of the Sunnyvale Trailer Park who share a Utopian vision of trailer park community including get rich quick schemes, getting high, circumventing the rules and regulations and staying out of jail. The stories center around three main characters who see the means to their desired fulfillment through different lenses.

Julian is tall, dark, handsome and a natural leader. He also has a glass of rum and coke permanently attached to his hand. A career criminal, Julian is the head of the extended Sunnyvale Trailer Park family and he always tries to take care of the people in the park, especially his best friends Ricky and Bubbles.

Ricky is Julian’s best friend and business partner, grows awesome dope, generally lives in his car, doesn’t always make the best decisions though and the boys often get in trouble as a result. However, Ricky’s heart is usually in the right place, especially when it comes to his family and friends.

Bubbles is the heart and soul of Sunnyvale, not to mention the smartest person in the park. If it were up to him Bubbles would lead a quiet life in the park. Unfortunately, he’s constantly getting caught up in Julian and Ricky’s schemes and is afraid they – or even he – will go to jail again.
Trailer Park Boys web site

There’s seven seasons of problem-solving, decision-making, change leadership, capability building, innovation and creative friction metaphor if you’re willing to think outside the trailer park.

Defining Moments

November 15, 2009 by Mary Wynne-Wynter · Comments Off 

Something was triggered in me after reading about the trail of evidence on Major Hasan and the Fort Hood tragedy, and how its linked to a growing self-radicalization trend.

It reminded me of a workshop I attended in which Laura Whitworth opened with the importance of the defining moments of our lives. She shared that one of hers was that she ran away from home at age 17. Since I’d done the same I figured we’d have a shared bond but when I talked to her about it there was no spark of shared understanding between us all.

I realized that the big actions and events of our lives, good or bad, affect us but don’t define us. They’re responses to change that happen after we make inner shifts, the real defining moments that take place in a blink of an eye. They’re defining, because we create our reality, making choices to grow or protect and subsequently forming complex belief systems to reinforce those choices, from that shifted identity.

Unconsciousness about, or denial of our free will and responsibility for the defining shifts of our life experience, limit our creative power and reinforce a sense of powerlessness. Its not so difficult to understand the extremes, the distortions and the self-radicalization examples that lead to oppression, violence and tragedies.

The challenge is in sensing it, in ourselves and others, in our everyday personal and business interactions, particularly when we meet resistance to change head-on. If there’s even a slim glimmer of willingness to accept co-creative responsibility then there’s opportunity to examine individual and collective (culture) belief systems to determine if they’re aligned with what is wanted in a changed world.

Clearly, this won’t be accomplished with a stick. What’s not so clear is: what does the new carrot look like?

Rigor – Its a Challenge

October 22, 2009 by Mary Wynne-Wynter · Comments Off 

Rigor: The “R” in DRIVE

One of the 5 elements of the RedShift DRIVE Self-Awareness and Change Leadership Model, and key to shifting identity in the logical/philosophical dimension, is Rigor.

Good consultants, coaches and facilitators know that the likelihood of lasting change increases when people find their own answers, decisions and solutions with our help. But what’s less evident is that a rigorous inquiry process, necessary to bringing a hidden belief into the light of awareness, can provoke strong, negative reactions. That’s because every belief that contradicts growth and development has hidden trade-offs and payoffs.

For example, a client may be willing to examine the belief that, despite evidence of an increasing shift to social business, as the seller, he or she has the power over the buyer. The client may grudgingly admit to the cost of the trade-offs of delaying or rejecting social business. Examples of these trade-offs are: late adoption, behind the learning curve, limited customer intelligence, risk of losing market share, lack of social community experience, etc. Consultants generally make recommendations that address the trade-offs. But the results of those recommendations, if implemented, get to the low-hanging fruit and result in incremental change at best or no lasting change at all.

Rigorous inquiry uncovers the payoff. In the example, the payoff to believing in business as usual, “we have the power”, could be individual or organizational self-preservation that mandates total control, invulnerability, and holding all the cards close. In other words, its the contradiction of social business.

There’s a logic to the payoff and its underlying beliefs. Acknowledging that logic is a more effective approach to helping people with change than pointing out its wrongness. Its not the easy path because individual or cultural emotional response to uncovering the payoff can be extreme resistance. Consultants who are fearless and patient enough to hold that space for clients to work through their resistance will recommend the transformational change befitting clients who can finally let go of the payoff that once served them well, but that did so in a world that no longer exists.

Differentiate Your Professional Service Practice

December 4, 2008 by Mary Wynne-Wynter · Leave a Comment 

Photo credit: Wessex Archaeology's photostream (coastal and marine set) on Flickr

Photo credit: Wessex Archaeology's photostream (coastal and marine set) on Flickr

I get asked over and over by some people about what kind of coaching and consulting I do. They seem to have a preconceived notion, or perception of it and then attempt to reconcile my explanation to somehow fit their worldview. Sometimes I can’t figure out if they’re curious and trying and wanting to understand, or just not listening.

But now I’m realizing that people are pulled out of their comfort level when they’re in the depths, and the depths is my space.

I work with people at the level of often hidden assumptions, expectations and beliefs. In organizations, its collections of those – the culture. I use metaphysical metaphors to support the change facilitation process. I shouldn’t be surprised that people want to stick their toe in the water many times before they risk getting a touch of the bends.

I’m blogging this because I’m getting a sense that there’s a growing desire, or movement, or response to series of crises, to go deeper: in life, business and self-awareness. I think its a great sign that people and businesses are showing willingness and readiness to move beyond the surface of their experience, and with a leap in faith, take the plunge into what’s deep and unknown…that with which we identify but which contradicts what we want and where we want to go.

I don’t believe that “going deep” is only within the realm of professionals who focus on “people” issues. Accountants, consultants, health professionals, lawyers, technology professionals, etc, can practice recognizing opportunities to serve clients at a deeper level. It starts with allowing more space for conversation and sharing, being present without an agenda, and being willing to think differently about everything we and our clients think we know.

Uncertainty is the new reality for our clients. We can help them make it their pivot point of power from which they can create and direct their change and growth, if we dare to be different.

Social Media and the Medical Device Industry

November 8, 2008 by Mary Wynne-Wynter · Leave a Comment 

Social Media - Medical Device Industry

Social Media - Medical Device Industry

I have a former background in machine-tool, as a controller and later, a partner. A key market was medical device which has continued to grow, 6% annually in the U.S., which manufactures a large percentage of global product.

Despite industry consolidation, approximately 80% of the more than 8,000 U.S. medical device firms employ less than 50 people. What they lack in resources, they can make up in agility and responsiveness to highly specific customer needs and requirements which include R&D partnerships and new market applications for existing products and processes.

Success for the small medical device manufacturer requires continual research, a focus on promotion, internal knowledge sharing and collaborative partnerships. For these reasons, as well as their insistence on getting the biggest (measurable) bang for their media investments, medical device companies can greatly benefit from social media.

Social Networks Part 4: Quantitative ROI

October 6, 2008 by Mary Wynne-Wynter · Leave a Comment 

RedShift Social Media-Network Model for Business

RedShift Social Media-Network Model for Business

Businesses across all industries are paying more attention to social networks which are predicted to explode worldwide. Although clearly there’s tremendous opportunity and potential it can be overwhelming to grasp the rapid disruption happening and the voluminous information getting pushed out.

Decision makers need help discerning what’s valuable from what’s hype and in taking a direction that makes sense for them. My goal is to help them do that with a unique 4-stage map that is more strategy than tactics and more visual than wordy.

My posts on stages 1-3 are:

The purpose integral to my model is that businesses of all size increase their natural natural influence by using social networks to expand their social capital, brand awareness and sense response skills and abilities.

The quantifiable return in my model is the sum of actionable metrics that follow the qualitative experiential learning of the earlier phase. Its nearly impossible to assign a dollar figure to every social media action. Its more reasonable to present ROI as a story of the benefits of your social media initiative. What’s most important in the very organic world of social networks, is patiently directing the movement, or progression from one stage to the next and not losing commitment to authentic community relationship-building in the quest for ROI.

I developed this model to support a practical approach to social media with recommendations including:

  • Determine if and how social networks can help you grow your business and/or improve profitability.

  • Accept the disruption resulting from a shift from seller to buyer power.

  • Involve people in the decision making process who will challenge assumptions and habitual responses to change and disruption.

  • Understand that it will take two years to measure returns on integrating social networks, whether external, internal (behind the firewall), or both.

  • Model natural and authentic communications both offline and online and give incentives for participation.

  • Don’t wait, over-plan, over-control, micro-manage or over-analyze. Adopt a test and learn approach to social networks.

  • Be open-minded and creative about results and metrics you choose to track, knowing that you could get an unexpected equivalent result, or something even better.

  • If the above don’t convince you, consider the cost to your business of doing nothing.

An O/S For Change

February 9, 2008 by Mary Wynne-Wynter · Comments Off 

Getting clients to write, or in some other way ground, objectify and embody their change experience is like pulling teeth. We’re in the habit of thinking mostly about what we don’t want, and then talking about how we’re justified in having these negative beliefs, thus further locking them in.

Think of your belief system as your internal operating system that drives your life experience but has never been re-booted or de-bugged. Before you can clean out the bad code and replace it with an updated version, you need to dig into it to understand how it drives, or blocks, your fulfillment. Getting your beliefs down in writing, or in a recording, or in a visual are how you get them out of your head, where they spin and spin but nothing really changes.

thinkingchange.png

If you avoid the step of objectifying your change process, and I’ve seen this so many times with clients, it takes much longer to understand your complex system of beliefs that direct, or counter-direct, your personal, professional and organizational responses to change. When you don’t know what you don’t know, you’ll continue to feel powerless as you’re buffeted by the changes impacting your life, your business and your organization.

hiddenbeliefs.png

One caveat about creatively examining your individual or organizational belief system: don’t make it difficult by trying to make it perfect. If writing about your shift feels hard and stressful, then you can be sure that there’s an unwanted belief blocking your progress.

A lot of new-age and mass-market personal improvement material is unconcerned with doing the work that results in a deep level of self-knowledge. It appeals to the desire for a quick fix for being stuck, or getting the fulfillment that eludes. Its understandable why we’re seduced by simplistic positive thinking and creative visualization self-improvement models. But all too often, they just add more layers of “code” on top of an already buggy personal belief system. Improvements are fleeting, action plans are abandoned, and results are often disappointment and frustration. The reason is that hidden beliefs in what is not wanted continue to drive, even if they are hidden and ignored. Until recognized, examined, accepted and released, they will without fail, block quick fix attempts to get to something better, more meaningful and lasting.

The process is the same for collective beliefs as it is for individuals and its critical to leading and facilitating an organizational culture shift. Organizational cultures are collections of beliefs that largely determine the likelihood of success of any change initiative. To ignore, or not examine cultural beliefs is, like with individuals, a path to failure and frustration.

org_culture.png

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Feng Shui Your Professional Service Firm (PSF)

February 7, 2008 by Mary Wynne-Wynter · Comments Off 

I get wonderful support, collaboration and inspiration from my allies who are service practitioners in industries seemingly unrelated to mine. I differentiate my business from others in the management consulting industry.

My friend and ally Joan is a corporate escapee and now a natural living, health and wellness educator who is sought out for her Feng Shui programs. I joked that what she does with her Feng ShuI is the “space optimization” version of my “content optimization”.

contentservices_blog.png

Joan responded that space optimization is exactly what her business clients are requesting! That sparked a lively conversation through which we discovered that our desired results for clients of our optimization programs are the same: alignment with the ideal and to improve the quality of experience for ourselves, our clients, our clients’ customers and beyond.

Later, I read this HBS newsletter about authors of a new book, When Professionals Have to Lead: A New Model for High Performance. It was just an excerpt, but to me it painted a grim picture of the professional services field from both a manager and employee point of view. The activity and execution-based proposed new PSF framework is largely about setting direction and avoiding counter-direction.

Reading it, I thought: PSFs hunger for it, so where is the creativity..and the Feng Shui? Its not there, and that’s sad. We’re fortunate that as solo’s, we have unlimited opportunities to create and align. Its so important to not waste them.

The dilemma, says HBS professor Thomas J. DeLong, is that the entire PSF landscape is in upheaval. Associates are harder to recruit and keep; competition for clients is increasing from boutiques below and global firms above; the clients themselves are more demanding; and management time is focused on short-term issues rather than long-term strategy.

As DeLong puts it, “In the past, the work of PSFs was a gentleman’s game—and now it’s blood sport.”

Thomas J. DeLong: Professionals in professional service firms are reporting greater frustration, unmet needs, lack of shared purpose, poor morale, etc.

PSFs promise one thing [to clients] and deliver another; clients are asking for more for less. The firms are becoming more global and more complex to lead. The professionals entering these organizations have higher expectations and more suspicion that leaders will treat them like cogs in the wheel.

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RedShift eBook – The Seven Virtues of Change Leadership

January 2, 2008 by Mary Wynne-Wynter · Comments Off 

How Executives Will Fill the Leadership Chasm and Transform Their Organizations

This is my first eBook and a labor of love created during the dead of winter 2008. My goal is simply to create a spark in people who are leading change initiatives, perhaps for the first time.

You can either download the pdf version or view the single page web version.
Download pdf file (1.1 mb)

Web version (no download)