The Lens On It
March 22, 2010 by Mary Wynne-Wynter · Comments Off
Its important to understand the difference between shift in belief and shift in perspective.
Beliefs shifts are identity, the “We’re the ones who.. (experience the world and our organization’s place in that world from a single present vantage point of power).”
That shared point of power is the one from which future opportunities, capabilities, culture, innovations, networks, relationships and processes are created. An example could be a shift from a push oriented to a pull oriented belief system from which a social business direction is created.
Team, partner, group, community and organizational members’ ability to shift will depend on both their individual desires and whether their individual complex systems of beliefs, assumptions and expectations align with or contradict the change intention.
But people will have vastly different perceptions about what, why and how. They’ll experience those through a personal lens involving their strengths, weaknesses, talent, skills, personality, risk tolerance, experience, maturity, shadow behaviors and many other factors.
A typical management response is to standardize and control in attempt to neutralize the impact of perception differences but the downside is to stifle innovation and productive friction. Trailer Park Boys provides an alternative.
If you’ve never seen or heard of it, Trailer Park Boys is a Canadian mockumentary about the residents of the Sunnyvale Trailer Park who share a Utopian vision of trailer park community including get rich quick schemes, getting high, circumventing the rules and regulations and staying out of jail. The stories center around three main characters who see the means to their desired fulfillment through different lenses.
Julian is tall, dark, handsome and a natural leader. He also has a glass of rum and coke permanently attached to his hand. A career criminal, Julian is the head of the extended Sunnyvale Trailer Park family and he always tries to take care of the people in the park, especially his best friends Ricky and Bubbles.
Ricky is Julian’s best friend and business partner, grows awesome dope, generally lives in his car, doesn’t always make the best decisions though and the boys often get in trouble as a result. However, Ricky’s heart is usually in the right place, especially when it comes to his family and friends.
Bubbles is the heart and soul of Sunnyvale, not to mention the smartest person in the park. If it were up to him Bubbles would lead a quiet life in the park. Unfortunately, he’s constantly getting caught up in Julian and Ricky’s schemes and is afraid they – or even he – will go to jail again.
Trailer Park Boys web site
There’s seven seasons of problem-solving, decision-making, change leadership, capability building, innovation and creative friction metaphor if you’re willing to think outside the trailer park.
The Fairy Tale
March 15, 2010 by Mary Wynne-Wynter · Comments Off
Social business is a direction that requires a shifted vantage point, one from which you view the world as it is, not as it was.
Social platforms and technologies are a subset of a bigger evolutionary shift in which economics and ecology are the same and can no longer be at odds with each other. That applies to the ecology of business in exactly the same way as it applies to the ecology of the biosphere. Survival depends, or inter-depends, on it.
The shifted business is holistic, or integral, meaning that everything it does is good for “me, we, you and all”. The shift is easy to grasp when there’s products involved and you’re weighing profits against labor exploited, resources consumed and environmental footprint. In professional, financial, knowledge and creative service businesses many impacts are invisible but infinitely reverberate nonetheless, positively or negatively affecting “me, we, you and all”.
All the knowledge, thought, concepts, ideas, solutions, content and actions (including social direction) initiate at the vantage point, or intention “we are the ones who….”.
How you answer that, and live up to it, and tell your new story, defines your direction and its alignment with evolution, or devolution. Its no longer possible to intend it both ways. It hasn’t been possible for decades but now is the time to let go of the attachment to the old story, which in essence has been a fairy tale. Ending the old story and replacing it with a new one creates uncertainty but doesn’t have to be a dreadful thing. That’s why the tales end with: “And they lived happily ever after.”
The Vantage Point
March 14, 2010 by Mary Wynne-Wynter · Comments Off
They’re trying to grow and develop and at the same time protect and survive. They’ll go to great lengths to “sell” me on the rationalizations and justifications for their interruption-based sales and marketing tactics and their reporting-based internal systems, structures and procedures.
I’ve learned its impossible to convince anyone to shift his or her vantage point if that business owner doesn’t sense, is in denial about, or not not able to live up to, a new direction like social business. They’re just not there and can’t make “sense” of it. That doesn’t necessarily mean they’re lost causes.
We just have meet them where they are, let them fail and flail without judging them or jumping to unwanted conclusions on their behalf. “If you don’t act now it will be too late” is an example of one of those assumptions (and one that I’m prone to if I’m not vigilant).
Every client has a vantage point: their personal, or cultural, system of beliefs, competencies and desires. Professional service providers have two options:
- Tell them what’s wrong with where they are and what it costs them.
- Meet and accept them where they are if they’ll own it, present the corresponding opportunity and facilitate the shift to a new set of beliefs, competencies and desires.
I don’t know the right framework for the second option, but I know its not a plan.
Vigilance – Its a Practice
November 3, 2009 by Mary Wynne-Wynter · Comments Off
Vigilance: the “V” in DRIVE
One of the 5 elements of the RedShift DRIVE Self-Awareness and Change Leadership Model, and key to shifting identity, in the mindful/practical dimension is Vigilance.
A while back I talked with 2 women who worked, under incompetent managers in a toxic culture, for the same very large and continually reorganizing financial firm. Both hated their jobs, but although their perspectives on the day to day experience were similar, their feelings were different. One woman was seriously depressed, stressed, anxious and negative. The other was cheerful and easygoing. Those respective feelings reflected how each of them responded to her work situation based on what she believed about her work situation.
One identified with “My job is killing me.” and the other with “I can still find ways to be valuable and feel good about what I do in a rapidly deteriorating work environment.”
Mainstream advice is typically about taking action and changing the external. Get out of there and get another job. That may work out fine but in the example, the woman who believed that her job was killing her would likely find herself repeatedly at the mercy of intolerable workplace conditions because she’s not practiced in realizing that her beliefs shape the experiences that result in her misery, stress and suffering.
Cultivating vigilance chops isn’t difficult when there’s willingness to accept personal and cultural creative power and to have faith that what results is always right, even if its unexpected, not understood or maybe even unpleasant. Its not about putting on a cheerful face when what you’re really feeling is rage at the moron you work for and then responding by spending the rest of the day bad-mouthing the jerk. That’s the kind of response that leads to the dead end that completely inhibits individual, cultural and organizational growth and development.
You develop the vigilance habit through non-resistance to life (including work) experience, wanted and unwanted, moment to moment. When you’re open to it, you receive the incoming feedback you need about going the right way and avoiding dead ends. When you’re open to it your outgoing self-expression is naturally influential and non-toxic, even when it challenges the status quo.
How and when do you start? In any moment in which you want to feel less bad. Allow yourself to be still. Remind yourself that this moment is your point of power. Breathe in the incoming and breathe out the outgoing. Notice the inner shift. Smile, thank yourself and continue on your way.
Space
May 20, 2009 by Mary Wynne-Wynter · Comments Off
We’re made up of more space (dark energy and dark matter) than visible form and matter, but we spend most of our lives totally identified with the latter. Its one thing to think about the concept of spaciousness but yet another to experience it, for even a short period of time. Anyway, why would we want to and how do we do that?
We want to because we now know that the physical and conceptual structures that we’re identified with are unstable and will be replaced with new ones that are yet to be created. We want to be part of that. But fear and worry about that instability, and how it will affect our lives and businesses, lead to more attachment and rigidity that then shows up in how we respond to change: protection, judgment, guilt, resentment, complaining, blame, etc.
So instead of a desired growth direction we get stuck on the survival path. Life and business experience becomes relentless reactivity to an endless series of crises and lack . We know that the way towards new and better experience is through creativity and innovation, but forget that creativity comes through us. Its not something we can reach out and attain. Rather, we have to make space for it and knock down the walls that block it.
Making space for creativity in challenging times requires vigilance over individual and collective thought and action. Space is created by ceasing thinking and constant doing, and by softening the physical and conceptual boundaries constructed in attempt to keep out everything not wanted, like vulnerability. It can be as simple as taking deep breaths and setting time aside for short periods of stillness. It can also be more challenging and require a lot of courage, putting oneself on the line without a safety net for one’s convictions, so to speak.
The challenges we’re dealing with now are opportunities for dropping resistance and defenses to receive the wave of creative energy that is always available. It comes through us when we let it. It takes faith. The biblical metaphor for our self-constructed creativity barrier is the Wall of Jericho. When we blast ours down, we’re then freed to enter our Promise Land. That’s the metaphor for the place and point of power from where we can expand our natural influence, and contribute the best of who we are to what is yet to be created.
Hide & Seek
March 10, 2009 by Mary Wynne-Wynter · Comments Off
My granddaughters loved to play hide and seek with me. I’d hear them crazily running from room to room, laughing and calling my name. Sometimes, when I’d have a great hiding spot, and they couldn’t find me, their footsteps would get a little tentative and their voices more plaintive as they called for me. At that point I’d thump or knock on the floor or wall to let them know I was in the house. I’d hear them get very still and whisper until they could sense the direction of my clues. Then they’d get right back into their joy in the game, knowing they’d find who they were seeking, sometimes hidden right in front of them.
Have you been looking really hard for a long time for a new life direction? Have you been caught up in a cycle of excitement and anxiety? Try stopping, being very still and listening for the “knock knock” of your intuition (muse inner voice, guide, God – your call), trusting in it completely and willing to receive whatever jumps out of the hiding place.
Leading Through Resistance
February 6, 2009 by Mary Wynne-Wynter · Comments Off
Whether you’re leading a company of one or hundreds through a period of uncertainty and change, you’ll reach a point where action is required yet met with resistance, even after a period of time to adapt to uncertainty.
A default response is fighting resistance with more resistance through boundaries, control and force of will. Lines get drawn for self-protection but backfire, further increasing fear, anxiety and hostility.
A different response is to meet resistance, and replace structures that no longer exist, by committing to and modeling for others the highest possible attention to quality in, and respect for doing what’s in front of you to do, including: making decisions, communications, actions and interactions.
Attention to quality may be easier and more expected and accepted in some areas, like providing customer service and team-building. In other areas it may be more challenging, for example: cutting costs, letting people go, dealing with financial loss and making downwardly mobile lifestyle changes.
In every case, attention to quality and respect means there’s awareness. Awareness is not a strategy, its a practice. You practice by noticing when negative beliefs, assumptions or expectations compromise your commitment to quality and respect for the humanity in yourself and others. These contradictory thoughts lose their power over you when you’re aware of them.
When that happens, you’re conscious that how you respond to challenges now, directs where you’re going and how great that experience will be for you, your business, your clients and your community and beyond.
My 12-Month Social Media for Solo Professional Service Firm Experience
December 13, 2008 by Mary Wynne-Wynter · Leave a Comment
RedShift:12-Month Social Media Experience
I realized that its been exactly 12 months since I decided to get involved with social media. I’d already been blogging for a number years, but prior social media experiments were disappointing. Its good that I gave it another chance.
There’s so much out there about how to use social media for professional and business benefit. It can be daunting to find the right information that you can relate to if you’re a small business or professional service provider just getting started. That’s why I wanted to present my experience as a story and a picture. I didn’t follow a plan; I just dove in.
The experiential, test and learn approach worked great for me and it was right that I waited until the social networking applications allowed users full control. If I made a mistake, or changed my mind, it was easy to edit or delete. I needed that.
I didn’t have a plan beyond wanting to connect with people and bring my content to a higher level, and I think that was a good thing. I developed my own social media models and tools as I learned and gained experience. The more I learned, on my own and from others that I connected with, the more clear I got about where I was going with social media and how it integrated with my my business. It was an iterative, not linear, progression. That’s typical for me, but that’s me. Success in social medial looks and feels different for everyone and there’s nothing wrong with figuring out what’s most valuable to you as you work with it.
My only strong recommendation is to not get bogged down in a lot of advance research or planning, or wanting to be like others. That’s because of the sheer volume of information out there and the huge numbers of people involved. Just start. You’ll figure it out as you go along.
I think that iterative processes and learning are better expressed in visuals and I’m hoping readers will relate to some of my activities and milestones in the diagram and hopefully can imagine their own. I’ve tried to illustrate how my social media experience for a small professional service firm is an ongoing, fluid work in process.
I’m pleased that I’ve built a good foundation and platform for growth, have new relationships with excellent people, and have expanded my personal and professional influence. The biggest return at this point is the content I’ve developed and integrated through repeatedly expressing my ideas, insights, beliefs and observations for my small, high quality and growing community.
The only cost was my time and its been well spent. In fact, after only 12 months, my social media experiment has morphed into my most important small business system. Its become the cornerstone of my intellectual and social capital development and hopefully, in the near future, a driver of increased awareness of my brand by people who need what I offer.
For small businesses and professional service providers in the connected and conceptual world, social media can definitely add to the Value of You!.
Solo Professional Service Providers: What Business Are You In?
October 14, 2008 by Mary Wynne-Wynter · Leave a Comment
We’re in a financial crisis and possibly an economic downturn which means there’s even more advice being given, targeting independent professionals, than in more stable times. Most of it’s marketing related: being seen and heard, getting blog traffic and comments, building links, viral methods, etc. Its easy to get swept up in the speed, urgency and sheer volume of what you “should” do to succeed .
I suggest checking in with yourself and going the other way: slow down, be still and narrow your focus.
Early in 2008 I was deeply moved reading Suzanne Pleshette’s obituary and her philosophy about the entertainment industry and I blogged about it back then. I believe her philosophy is even more significant now:
“I’m an actress, and that’s why I’m still here,” she said in a 1999 interview. “Anybody who has the illusion that you can have a career as long as I have and be a star is kidding themselves.”
I believe that much of the great advice out there is for those who aim for stardom and not for actors. Solo psf’s are actors (although some are both). Know the business you’re in. You see, clients don’t care about stars. Clients are the most selfish species on the planet and they only care about themselves and what you’ll do for them. And rightfully so – its what they pay for and trust in! If you identify with the business of being a star, clients will quickly pick up on the vibe that its about you first, not them.
I’m not saying to ignore or discount great advice and information but rather that you filter it through a solo professional firm’s lens and follow and adopt it from a “client first” perspective. Remind yourself daily about the business that you’re in and commit to it for the long term.
Social Networks Part 4: Quantitative ROI
October 6, 2008 by Mary Wynne-Wynter · Leave a Comment
RedShift Social Media-Network Model for Business
Businesses across all industries are paying more attention to social networks which are predicted to explode worldwide. Although clearly there’s tremendous opportunity and potential it can be overwhelming to grasp the rapid disruption happening and the voluminous information getting pushed out.
Decision makers need help discerning what’s valuable from what’s hype and in taking a direction that makes sense for them. My goal is to help them do that with a unique 4-stage map that is more strategy than tactics and more visual than wordy.
My posts on stages 1-3 are:
- Social Networks Part 1: Community Segmentation
- Social Networks Part 2: Integration
- Social Networks Part 3: Qualitative ROI
The purpose integral to my model is that businesses of all size increase their natural natural influence by using social networks to expand their social capital, brand awareness and sense response skills and abilities.
The quantifiable return in my model is the sum of actionable metrics that follow the qualitative experiential learning of the earlier phase. Its nearly impossible to assign a dollar figure to every social media action. Its more reasonable to present ROI as a story of the benefits of your social media initiative. What’s most important in the very organic world of social networks, is patiently directing the movement, or progression from one stage to the next and not losing commitment to authentic community relationship-building in the quest for ROI.
I developed this model to support a practical approach to social media with recommendations including:
- Determine if and how social networks can help you grow your business and/or improve profitability.
- Accept the disruption resulting from a shift from seller to buyer power.
- Involve people in the decision making process who will challenge assumptions and habitual responses to change and disruption.
- Understand that it will take two years to measure returns on integrating social networks, whether external, internal (behind the firewall), or both.
- Model natural and authentic communications both offline and online and give incentives for participation.
- Don’t wait, over-plan, over-control, micro-manage or over-analyze. Adopt a test and learn approach to social networks.
- Be open-minded and creative about results and metrics you choose to track, knowing that you could get an unexpected equivalent result, or something even better.
- If the above don’t convince you, consider the cost to your business of doing nothing.
-
Latest Articles
-
Latest Twitter
- Gronkowski - that was sick! #patriots #fb 1 week ago
- More updates...
RedShift Change Model
DRIVE
Special Topic Pages
Don't Miss a Thing - Free Updates by Email!
RedShift Blog Archives
Connect and Share
-
Where's the zorba?
-
Solo Professional Service Firms (PSF)
-
Change Leadership
-
Industry
-
VRM (Vendor Relationship Management)
-
WordPress
-
Creativity
- How Dare You!
- Continual Link Making
- Merchandising Your Professional Service Practice
- Space
- You Don’t Need to Botox Your Blog
Why No Comments
The RedShift Web Site Pages and the corresponding Blog: Creating Natural Influence, do not enable comments. I'm more comfortable getting feedback on social sites than here, where the work is so close to who I am, where I've been and where I'm going. If you have a comment or question, or would like to suggest a topic for an upcoming blog article, please contact me. Thank you.
