Blogs ‘essential’ to a good career
April 18, 2006 by Mary Wynne-Wynter
..and essential for SoLo's and leaders.
Good Boston Globe article and supports my design of my Get-it-Done! program.
Blogs 'essential' to a good career
''It's the new public relations and it's the new home page. Instead of a static home page, you have your blog," he said. It's a way to let people know what you are thinking about the field that interests you. Employers regularly Google prospective employees to learn more about them. Blogging gives you a way to control what employers see, because Google's system works in such a way that blogs that are heavily networked with others come up high in Google searches. And coming up high is good: ''People who are more visible and have a reputation and stand for something do better than people who are invisible," says Catherine Kaputa, branding consultant and author of ''Blogging for Business Success."